If you could get more qualified traffic from organic search, would you?
Google My Business Posts show up in search and maps.
In June of 2017, Google My Business announced the availability of a new Post feature that is attached to your company listing in organic search results. Your listing appears when people are searching for your business or similar businesses on Google Search using relevant keywords.
There are many nuances to Google My Business that are not readily apparent. With the fallout of Google+ exiting and Google My Business entering center stage in the Google Search ecosystem, it’s essential to optimize your listing and your Posts.
If you don’t have the expertise or the time, outsourcing the management of your Google My Business listing is an option.
You can highlight special events, promotions, product launches, and more in a Post. Posts must be renewed or newly created every 7 days in order to appear with your listing. Event Posts expire when your Event expires.
Two posts at once will appear side-by-side in the Knowledge Graph; however, if you have additional Posts, they can be viewed carousel-style up to 10 Posts and/or if click “View all” by the blue arrow to the right of the Posts.
Below, left, is the Post format. Below, right, outlined in red, is an example of a Post (basically a free ad) showing up in organic search results for a blinds company:
Service Includes weekly posts/month
Sign up today by clicking below or call 541-936-9800 for any questions.
Once you sign up, I’ll send you a video link on how to add Bend Ridge Group as a Manager on your Google My Business profile.
We’ll discuss your goals then I’ll present you with branded Posts for your review.
Once approved, your Post(s) will be loaded into Google My Business and you’ll receive a screenshot of your listing in organic search results once it’s active. Analytics for your Post performance are available in your Google My Business account.
Posts expire every 7 days, so your account will be on a calendar schedule to ensure your Post is updated or changed weekly. Event Posts expire at the time of the event. There is no additional charge for adding Event Posts.
If your Google My Business account requires setting up, an additional setup fee will be charged.